[China Gift Network News] Based on more than 10 years of industry experience, how to purchase gifts is summarized as follows:
1 The purchaser shall establish an assessment team consisting of the person in charge of the purchase of the unit, the manager of the purchasing department, and the gift-using department. The supplier shall be assessed for the qualification of the supplier. The evaluation shall be based on the method of independent scoring and then taking the average score. The appraisers are generally For 5-7 people.
2 Confirm the qualification of the supplier: check the validity of the supplier's business license and tax registration certificate; go to the supplier's office to inspect the enterprise scale, corporate culture concept, corporate image, product display, staffing, after-sales service, logistics and so on. , assess the management level of suppliers from various details.
3 to assess the success stories and supporting materials that the supplier has undertaken, especially the handling and supply capacity of large-scale activities; search for the company name or font size on the online search engine to understand the supplier's social credibility, corporate integrity, Credibility, word of mouth, etc., and make corresponding in-depth investigations; from the results of the selection of national industry associations, we can know the status of suppliers in the national industry. At present, there are two national associations in the gift industry, one is "Chinese etiquette supplies." "Industrial Association", there is also a "National Federation of Industry and Commerce Federation of Gift Industry Chamber of Commerce", gift suppliers that have been confirmed to be qualified to choose 2-3, for long-term cooperation.
4 In the daily procurement, the gift use department proposes the product requirements (ie selected products), and then the purchasing department compares the prices among several pre-selected gift companies; in order to prevent the black-box operation, it also prevents competing malicious price reduction, the same quality. The products are sealed by the supplier in the form of written quotations. One quotation is valid. At the same time, the quotation is opened and the supplier of the gift is selected. The newly selected supplier should first order the order with a small amount.
5 For custom design products, it is best to agree on the design fee (for example, 5%-10% of the final supply price), which is beneficial for suppliers to really pay attention to product planning and design, and separate the design from the supply price. This will help the purchaser to obtain a truly effective and affordable business gift.
6 For non-local suppliers, due to the provision of services, it is better to have contact agencies and service personnel at the location of the purchaser.
In summary, through planning or product design, the gift giving effect can be improved, and the cost of gift purchase can be controlled by standardizing the procurement process, both of which can be used to obtain a real gift of good value for money.
ã€About the Author】
Deng Tao, Chinese traditional craft master (national level), national senior traditional craftsman, famous Chinese tourist souvenir and gift design planning expert, with former US President Carter, former Secretary of State Kissinger, world financial leader Greenberg, international superstar Jackie Chan More than ten outstanding American and Chinese people won the "US-China Outstanding Contribution Award" and were praised as "the advocate and pioneer of Chinese gift brand marketing" by the first China Gift Industry Annual Conference. As the chief planner, he was responsible for the development, design and sales of all the franchise gifts of the first World Leisure Expo. 100 design works were collected and exhibited by the museum. His personal selection in the past five years was selected as a national celebrity in the China Business Yearbook. It has designed hundreds of classic works for the large-scale activities at home and abroad such as the Olympic Games, the World Expo, and the World Beauty Contest. Deng Tao is currently the Chairman of the Creative and Design Committee of the US-China Business Association, the Executive Vice President of the Zhejiang Gift Industry Association, the President of the Hangzhou Tourism Commodity Industry Association, and the Chairman of Hangzhou Vanke Gifts Co., Ltd.
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