Gigi Leung: Endorsement of Jiangsu Don Royal Textile Donation and Welfare Institute

The “Watching the Emperor's Wisdom” hosted by Jiangsu Tang Royal Textile Group - The “Mitsubishi Embroidery of China” MV Songs and Songs Finalists Award Ceremony and Liang Qiqi Meeting, Zhenjiang Wanda Plaza, Jiangsu event venue, Liang Yiqi’s role as spokesperson for the Tang Dynasty. Together with Jing Yutang, chairman of the Jiangsu Tanghuang Group, the company donated 200,000 yuan worth of products to the Zhenjiang Social Welfare Institute and sent warmth to the old people of the welfare home to withstand the cold winter.

Brand selection spokespersons also emphasize "like-mindedness." Since its inception in 1986, the Jiangsu Tanghuang Group has always placed corporate social responsibility at the forefront, the brand has thrived, home textile products have been constantly upgraded and updated, and the society is also a magnificent group - a project that has never stopped. However, Liang Xiqi, a spokesperson for Royal Textile, is also very caring. Over the years, he has donated 7 "Liang Minqi Hope Primary Schools", helped raise more than 10 impoverished children, and was awarded the United Nations Goodwill Ambassador.

Jing Yutang, chairman of the King's Group, said that at the beginning, he was very much appreciative of Liang Xiaoqi, so he decided to throw an olive branch. Both parties participate in social welfare through practical actions. The personal image and the brand image complement each other. It is the value point of the brand image spokesperson.